We Are Tech Stack Mad Men: CRM, Automation, & More
Unlocking Your B2B Tech Stack: CRM, Automation & Seamless Syncing
In the fast-paced world of B2B, success isn’t just about having the right essential tools—it’s about making them work together seamlessly. That’s where The Database Divas come in. We’re the "software whisperers" who know exactly how to align your tech stack so that your business runs like a well-oiled machine.
From managing customer relationships to automating your marketing efforts and syncing your systems, we help b2b companies leverage the power of ActiveCampaign, Zoho CRM, and Pipedrive CRM—plus all the integrations that make them even more powerful. And with Todd Viau, the most client-facing tech expert in the industry, leading the way, you can trust that you're in good hands.
CRM & Marketing Automation: A Perfect Pair
Your CRM is more than just a database—it’s the foundation of your business and your single source of truth. But without marketing automation, even the best CRM can feel like a burden. That’s why we help businesses integrate ActiveCampaign, Zoho CRM, and Pipedrive with automated workflows, lead scoring, and email campaigns that work for you 24/7.
ActiveCampaign: More than just email marketing, ActiveCampaign is one of the top marketing automation platforms, offering powerful automations that nurture leads, segment lists, and sync seamlessly with your CRM. Ready to try it? Get a 14-day free trial here.
Zoho CRM: A flexible, scalable CRM that pairs well with automation tools to streamline sales efforts and marketing strategies.
Pipedrive CRM: A visual and intuitive sales pipeline tool that integrates smoothly with marketing channels to keep your leads engaged.
Seamless Integration: Making Your Tools Talk to Each Other
One of the biggest frustrations in business technology? Disconnected systems. If your CRM, email marketing platform, and lead capture forms aren’t working together, you’re missing out on valuable insights and automation opportunities. We specialize in seamless integration—making sure your tools talk to each other so you never lose a lead, forget a follow-up, or waste time on manual data entry.
Connect your CRM with your email marketing platform to trigger campaigns automatically and enhance customer engagement.
Sync lead capture forms with your database for real-time updates that support marketing teams and sales teams.
Use an analytics tool like Google Analytics to track customer journeys and user engagement across multiple platforms.
List Building & Lead Nurturing: Growing Your Business on Autopilot
A great CRM is only as powerful as the data inside it. That’s why we help businesses build, segment, and nurture their lists with smart automation strategies tailored to their b2b marketing strategy.
Capture More Leads: Use forms, landing pages, and lead magnets to grow your list effortlessly and attract potential customers.
Segment & Score Leads: Automatically categorize contacts based on behavior, engagement, and sales process potential.
Personalized Follow-Ups: Automate your outreach with customized email sequences tailored to different segments, enhancing customer experience and user experience.
Leveraging Data for Smarter Decisions
A well-integrated tech stack doesn’t just automate tasks—it also provides valuable insights that fuel your marketing goals and revenue growth. By using an analytics tool like Google Analytics alongside your CRM and marketing automation platforms, you can track user engagement, refine your marketing strategies, and improve your customer journey. Understanding how potential customers interact with your brand across multiple marketing channels allows your marketing teams and sales teams to make data-driven decisions that drive conversions and long-term customer relationships.
Meet Todd Viau: Your Tech & Automation Guru
When it comes to CRM, marketing automation, and system syncing, there’s no one better than Todd Viau. Known as the most client-facing tech expert in the industry, Todd specializes in simplifying complex systems, troubleshooting integrations, and helping businesses get the most out of their software investments. If you've ever wished someone could just "make it all work"—Todd is your guy.
Let’s Brainstorm Your Perfect Tech Stack
Not sure where to start? We’ve got you. Schedule a free brainstorm session with Stacia, and let’s map out your ideal tech stack together. Whether you need a CRM overhaul, better automation, or seamless syncing, we’ll help you get everything running smoothly and aligned with your marketing goals.
At The Database Divas, we don’t just set up software—we make it work for you. Let’s build a system that helps you scale, automate, and drive revenue growth with ease.
#customer interactions, #customer relationship management, #marketing automation tool, #marketing activities, # sales reps, #informed decisions, #online presence, #b2b marketing tech stack, #marketing campaigns, #marketing processes, #marketing operations, #marketing workflows, #sales calls, #sales performance, #customer retention, #customer satisfaction, #sales technology, #company size, #deeper insights, #buying process, #integration capabilities, #combination of tools, #SEO tools, #generation efforts
